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Patrick Roger is a renowned chocolatier and a sculptor too. In 2016, Dream On agency created a new logo expressing the unbridled creativity of the chocolatier-sculptor, and made the brand emerge in a disruptive way on the luxury food market.
PATRICK ROGER
PACKAGING/DEVELOPPEMENT IV
Agency : Dream On
Client : Patrick Roger, Sculpteur et chocolatier MoF
The scabbards of the chocolate boxes are sometimes according to the sculptures of the chocolatier or events for Easter, Valentine’s Day, Christmas …
There has been a lot of research on these ever-changing sheaths.
New logo : F. Labbe I worked on the concept-design of packaging, shop signs, vendors outfits, wine bottle labels, tablets design, boxes and bags, seasonal chocolate catalogs, for products sold in in Paris and Brussels.Crédits
Concept, Art Director and Art director follow-up since 2014 : C.Manuel