I.WEAR

I.WEAR

CONCEPTION, VISUAL ID, 360° PROJECT
End of studies’ project
Valedictorian
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I.Wear is a new brand of designer clothing and smart. The target is for a young, environmentally conscious population, as well as the quality and provenance of their purchases, attracted by the arts, graphics and consumers of alternative and technological products.
– Creation of the complete visual identity (including brands), development of the trend book for future collections, realization of the 360 ° launch campaign and the opening of the concept stores (press, lookbook, website, Videos, digital apps), conception of the layout of a concept store.

 

> Here all the pdf document of the project (FR)<

 

 

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